Instagram adds inbox management tools for creators and big accounts

Big-time creators on Instagram just got a bit of welcome news. The platform is introducing to make it easier for influencers to wade through endless messages and requests.

The tools include multi-select filters that let users sort through messages faster to find important correspondences. Remember, popular creators are getting hundreds upon hundreds of messages each day. The software lets these influencers add, edit or remove any filter, which should be helpful.

Instagram has also added the option to create custom shortcuts that prioritize the message folders that are accessed most often. Users can create new folders that “reflect their preferences.” These folders can be reordered based on the most-used message types. The company says these tools will give “creators the freedom to explore their creativity while building workflows that work best for them.”

This toolset is just for popular influencers with more than 100,000 followers. The plebes, myself included, will have to make do with the current inbox. However, Instagram is making this feature available to Professional accounts.

The platform did recently add some stuff for garden variety users. There’s a to track friends and software that lets people .